Alumni Stories

During my studies, I worked as a teaching assistant for two years. Group projects in departmental courses also taught me teamwork and how to deliver project outcomes that met defined goals. The Department provided students with abundant tools and resources. Beginning in my first year, I used the skills I had learned to take freelance projects online and even collaborated remotely with a well-known online fashion brand on website design. These opportunities were made possible by the teaching resources provided by the Department and the dedication of its professors. By following the curriculum and taking advantage of these opportunities, students can build a strong portfolio and enter the workplace with much greater confidence.

After graduation, I worked for two years as a digital designer at a well-known bridal company in Taichung. I later moved to Hsinchu, where I worked as a graphic designer at a public relations company and then in brand marketing for an international coffee chain. Over those three years, I applied not only my design expertise but also what I had learned in the marketing and technology programs at university, allowing me to become increasingly confident and capable in advertising and marketing. I have now been running my own marketing company for three years, specializing in online marketing strategy, social media management, and media buying for brands and businesses. The company continues to grow, and I now lead a team that develops marketing strategies for well-known corporate groups. I am deeply grateful that I chose the Department of Information Communication at Asia University. Its diverse curriculum and professional faculty inspired my interest in marketing and gave me the foundation to continue learning and growing steadily in the industry.

As a software engineer at BenQ Energy Technology Corporation, I learned how to build data forms and develop web applications that connect front-end and back-end systems. Through programming, I came to understand how important preparation is before writing any code: first identifying what users actually need and then creating a prototype so they can understand how the overall system will operate. I am truly grateful for the guidance and mutual support of my teachers and classmates, which helped me become someone capable of developing web applications.

After graduating from the Department of Information Communication at Asia University, I joined Taichung Broadcasting as an executive producer. My responsibilities included hosting programs, producing program segments, and editing and presenting hourly news. Time management is extremely important in radio. During a live program, if a listener’s call runs overtime, the rundown must be adjusted immediately so that the following program is not affected, especially when sponsored segments must air at specific times. Urgent assignments can also require changes to the original work schedule, while hourly news demands constant attention to timeliness. Adaptability and clear articulation are equally important skills. Working in radio has been both highly fulfilling and challenging.

After graduation, I joined a sports marketing company. My background in web design, development, and programming allowed me to communicate and coordinate effectively with web designers on everything from website functions to database planning and implementation. My skills in multimedia video production and photography also became valuable when organizing competitions, where I could help document events through professional video and still photography. High-quality visual coverage greatly enhanced participants’ impressions of the events.

Exposure to many different fields kept me from being limited by traditional ideas of media and communication and taught me to approach unfamiliar professional areas with an open mind. As those diverse learning experiences accumulated, I was able to apply what I had learned in the workplace and bring new possibilities and breakthroughs to my work.

After graduation, I joined an integrated marketing company and applied the various skills I had learned at university to complete the work assigned to me. Projects involving online product marketing and graphic design also gave me opportunities to communicate directly with clients. To further improve myself, I went to Japan to study Japanese. In my current position, in addition to website management and graphic design, I am responsible for business matching and negotiations between Taiwanese and Japanese companies and for leading Taiwanese businesses to participate in major exhibitions in Japan.

I have now founded my own media company, with services ranging from self-media incubation and location coordination to basic video production. What I learned at university has enabled me to adjust the direction of the business flexibly and keep pace with changes in the market. Stepping outside your comfort zone can be incredibly rewarding. While you are still young, give yourself the chance to discover what kind of spark you can create.

After graduation, I was fortunate to begin my career as a rookie reporter at SET News’ Central Taiwan Center. I climbed through mud and debris at landslide sites, witnessed grieving family members crying out in anguish at drunk-driving offenders, and worked alongside police during the arrest of a shooting suspect who had been hiding near ASEAN Square. I was also among the first to connect live with judo athlete Yang Yung-Wei as he shared the joy of winning a silver medal, and I reported on the fear and helplessness of Taiwanese students in Ukraine when the Russia–Ukraine war broke out. From the 2021 recall and by-election in Taichung’s second electoral district and the four national referendums to many natural disasters and human tragedies, every assignment pushed me to become a more capable journalist. After more than a year in the profession, I stepped away from an environment that had been both deeply rewarding and emotionally exhausting. I am now an FAE engineer specializing in technology-enabled law-enforcement equipment, integrating hardware and software from the ground up and coordinating between clients and development teams. Although the work is very different, the flexibility I developed by studying across the Department’s three specialization programs prepared me to move between very different professional environments. If there is something you want to try, go for it. You are still young—when you do not set limits on yourself, the possibilities are unlimited.

My years in the Department gave me a strong foundation in editing logic, marketing, and visual sensitivity. As a result, I adapted quickly to television work and was fortunate to help produce many high-quality programs, including the Welcome to Our Business series and #T-POP: We Listen Big!! I even had the chance to walk the red carpet at the Golden Bell Awards—a dream of mine—and to appear on the large screen on the Golden Bell stage, an unforgettable milestone in my professional career.

Beyond television programs, I gradually took on larger-scale events, including the Superstar Christmas Concert at Christmasland in New Taipei City, New Year’s Eve events in multiple cities and counties, and broadcasts of the Taiwan Lantern Festival. These experiences greatly enriched my professional background. In my spare time, I also challenged myself in another area of media by becoming a Hakka-language radio host.

Life in the media industry is exciting, like assembling a puzzle piece by piece until it gradually takes the shape you hope for. Along the way, I have met senior and junior alumni from the Department who became people I could learn from and important supporters in my career. I hope that more and more graduates of the Department of Information Communication will join us on this unknown yet exciting journey.